During the event, 14 leading suppliers will take part in a new "Ingredients in Action: Live Demo Showcase," inspired by the Innovation Zone at In-Cosmetics. Each speaker will present a hot new ingredient that has recently been brought to market. They will explain how they can be used creatively in formulations to develop on-trend products. Among those taking part will be:
• Mathias Fleury, global category manager for biotechnology actives at Givaudan, who will be "Investigating the power of green biotech for innovative skin & scalp care;"
• Dr. Fred Zülli and Dr. Franziska Wandrey from Mibelle Group Biochemistry who will talk about "Senolytics: Clearing Zombie cells in the skin;"
• Jordi Ayats, Marketing Manager at Algaktiv (GreenalTech), who will explore microalgae technology including the company’s own Algaktiv BodySKN is inspiring new sustainable products; and
• Dr. Florian Genrich, senior global product manager skin protection at Symrise, who will introduce Crinipan PMC Green and explain how it’s the next-generation dandruff control.
In addition, experts from Mintel, Sappi, Vytrus Biotech and Provital will all deliver invaluable information during their individual sessions.
“It has been a difficult few months, but we are continually inspired to see the resilience of the industry. The beauty sector will rebound from the Coronavirus crisis, with McKinsey & Company already predicting that consumers will continue to see many products as affordable luxuries when shops reopen," said Roziani Zulkifli, exhibition director for In-Cosmetics Global. “However, a continued drive for innovation remains vital to the success of the personal care industry and as we emerge into the new normal we recognise that R&D teams need more information about the newest ingredients. And what better way to do that than hearing from the suppliers themselves, through a series of free-to-attend live demos.”
To see the full line up of speakers and register for the Ingredients in Action: Live Demo Showcase, please visit https://www.in-cosmetics.com/Landing-pages/virtual-demos/
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May 26, 2020 at 08:04PM
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In-Cosmetics Highlights Novel Ingredients - HAPPI - happi.com
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